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BUSINESS PROBLEM launch of a new business division
Introduction
of a new service, with minimal disruption to existing business and established
Customer base.
THE SOLUTION
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Conducted company wide launch, to
explain new venture and reassure employees
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Developed existing Customer PR &
awareness campaign
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BUSINESS BENEFITS
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Implemented documented processes and
procedures for each aspect of the new service
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Developed training and awareness programme,
for existing employees
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Minimal impact & disruption to
existing business
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Engaged employee buy-in
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Ability to offer new services to
existing Customers
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